Julie Bowen & Jill Biren

We're the transportation, cooks, ATM's - we are boy moms. We love our boys, but they stink. It’s something that’s long gone unaddressed (though not unnoticed). The struggle — and smell — is real. For dudes* who are definitely not little, but not quite men. What they need are safe, gentle, simple to use products that are designed for them by them. 

We partnered with expert formulators to create a line with clean, sustainably sourced ingredients. We followed with thoughtful, hardworking formulas and finished with minimal, super cool packaging - approved by our boys. 

WE ARE...